This Week in Esports w/ Mark Cai July 19-25, 2021
ACTIVISION BLIZZARD CONTROVERSY ONCE MORE
This Week in Esports/Gaming
7.19-7.25, 2021
Top Three
– Activision Blizzard sued by California over mistreatment of female employees
– Zoom added games its platform
– LOUD signed Olympic athletes
Partnerships
– 100 Thieves x Lexus
– Gen.G x PUMA expansion
– Alpha Tech x Oxygen Esports expansion
– ESL Gaming x G4
– BLAST x Razer, Amazon, Western Digital
– KC Pioneers x Zoomph
– Dignitas x U.S. Air Force
– Nivea x Gaules
– Manticore Games x deadmau5
Finance + M&A
– Tilting Point: $235M raise
– Epic acquired Sketchfab
– Keen Games: $10M Series B
Workforce
– John Brody (CRO) → Learfield IMG
– Allan Phang (CMO) → Galaxy Racer
– Langer Lee (Head, Corp Dev) → ByteDance
– Jordan Edelstein (Director, Biz Dev) → Manticore Games
New Stuff
– Bugha added to Fortnite Icon Series
– McLaren Racing unveiled esports facility
– Pizza Hut UK launched Pizza Hut Gaming
Follow #MoreMark for more #Business recaps in #Gaming and #Esports!
Best,
Mark
—
Mark Cai
