This Week in Esports & Gaming w/ Mark Cai July 5-11
IN GAME INTEGRATIONS RISING
This Week in Esports/Gaming
7.5-7.11, 2021
Top Three
– PUBG Mobile x Tesla, Son Heung-Min
– Sony Music Entertainment x Roblox
– ESL Gaming x Coinbase
Partnerships
– Fluxo x TikTok
– Xbox x Warner Bros x Cxmmunity
– Andbox x USAA
– Gen.G x Crocs
– Ninjas in Pyjamas x Razer
– LOUD x Submarino
Finance + M&A
– Hiber: $15M raise
Workforce
– Greg Kim (Head of CLG) → Counter Logic Gaming
– Michael Tong (Chief Strategy Officer) → FunPlus
New Stuff
– LCS Championship to be held in Prudential Center, NJ
– Battlegrounds Mobile India released on Android
– XSET joined Esports Fashion Week
Follow #MoreMark for more #Business recaps in #Gaming and #Esports!
Best,
Mark
—
Mark Cai
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