Spotlight

This Week in Esports by Mark Cai 2.1-2.7


MARKETING PERSONNEL MOVES IN GAMING
๐Ÿ”ฅ ๐“๐ก๐ข๐ฌ ๐–๐ž๐ž๐ค ๐ˆ๐ง ๐„๐ฌ๐ฉ๐จ๐ซ๐ญ๐ฌ/๐†๐š๐ฆ๐ข๐ง๐  ๐Ÿ”ฅ
๐Ÿ.๐Ÿ-๐Ÿ.๐Ÿ•, ๐Ÿ๐ŸŽ๐Ÿ๐Ÿ

๐Ÿ†๐—ง๐—ผ๐—ฝ ๐—ง๐—ต๐—ฟ๐—ฒ๐—ฒ๐Ÿ†
– Danish org North Esports announced closure
– TT Voice raised $100M Series B
– Verizon x National Football League (NFL) x Epic Games

๐Ÿค๐—ฃ๐—ฎ๐—ฟ๐˜๐—ป๐—ฒ๐—ฟ๐˜€๐—ต๐—ถ๐—ฝ๐˜€๐Ÿค
– Astralis x Tivoli Gardens
– Los Angeles Football Club (LAFC) Gaming x McDonald’sโ€™s
– FunPlus Phoenix x Herman Miller
– Immortals Gaming Club (IGC) x HotelPlanner.com
– FaZe Clan x United Talent Agency
– Misfits Gaming Group x Zoomph, Tokyo Time Ltd

๐Ÿ’ธ๐…๐ข๐ง๐š๐ง๐œ๐ž + ๐— &๐—”๐Ÿ’ธ
– Razer Inc. to acquire Controller Gear, announced breakeven profit for 2020
– Anzu.io raised $9M in funding round
– Nerd Street Gamers raised $11.5M in funding

๐Ÿข๐—ช๐—ผ๐—ฟ๐—ธ๐—ณ๐—ผ๐—ฟ๐—ฐ๐—ฒ๐Ÿข
– Ryan Crosby joined Riot Games to head marketing/consumer products
– David W. Riggs joined Panda Global to oversee sales/sponsorships
– Hung Tran and Haleigh Durkin join CSL Esports to bolster marketing

๐Ÿ†•๐—ก๐—ฒ๐˜„ ๐—ฆ๐˜๐˜‚๐—ณ๐—ณ๐Ÿ†•
– Brawlhalla announced $1M esports prize pool
– OWL Contenders canceled in South America
– ESL Gaming opened esports studios in Australia
– ASUS ROG launched Esports Academy in India

Follow #MoreMark for more #Business recaps in #Gaming and #Esports

#partnerships #linkedin #marketing

— 
Mark Cai